By Isabel Rodrigues
Search Engine Optimization or SEO as you call it is an ideal way to promote your website and get higher rankings in the search engines. Search engine optimization is all about patience and resistance to see your website on the topmost position in the search engine. If you ever wondered that SEO is a one-day dilemma then you better get off this idea. SEO is all about dedication and hard work and lot of research on your part to see your website through to the top.
Here are some Useful SEO tips that can help you in understanding more about Search Engine Optimization:
1. Ethical Search engine Optimization
Search Engine Optimization basically consists of White Hat SEO tricks and Black hat SEO tricks. There is no doubt that the unethical method will see you through more faster. But hang on here let me ask you something before you actually decide to follow unethical Search engine optimization. Are you willing to see your website on top of the search engines at the cost of you getting banned from the search engines. Well, the choice is certainly yours whether you would like to be recognized in the search engines forever or just for a span of time. It is very easy to be smart but very difficult to overcome a "Ban"
2. Increase the back links of your websites
Search Engine Optimization is all about one way links pointing at your website. The more number of back links the higher are your chances to be recognized by the search engines and see yourself at the top. You can say that increase in number of back links is the basic funda of any website to get higher traffic and higher search engine rankings.
3. Consider Content to be the king of your website
You must have heard this statement innumerable number of times that "Content is the king of any website". The more content to your website the higher are your chances of getting recognized in the search engines.
4. No Plagiarism content
If you are here to rob other website content and post it in your website then I am afraid you better give up this idea. Search Engines hate plagiarism and duplicate content. It makes no sense to have duplicate contents; it would be better to write something new and unique.
5. Proper Keyword Analysis
Keywords is the key for any website. You can take it this way "No keywords No SEO" So now you can understand how important keywords are for a given website. You need to make sure to use related keywords on every web page content. You need to maintain a proper keyword density based on Search Engines techniques.
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Showing posts with label seo training. Show all posts
Showing posts with label seo training. Show all posts
Simple SEO Tips for Beginners
By Dan J. An
Many commercial website owners wanted their site to be search engine optimized. If successful in this task, their website can surely attract more visitors and this means higher possibilities to gain new customers and to generate higher income or profits. This is the cycle that most online businessmen want to establish; to gain visitors, make sales, get paid, and earn healthy profits. All these can be achieved through following some basic SEO tips.
One of the most basic SEO tips that are popularly used by a lot of website owners is about the use of keywords. They integrate the right keywords to their website's features like domain name, web address, headings and the site's overall content. However, before doing that, they will first make an extensive research regarding the most used keywords connected to their website's products or services. In this way, they will be able to make a list of the most popular keywords that most internet users search for when using search engines. This will help them decide on what appropriate keywords they should incorporate to their site so as to make it more search engine ready.
When you have already incorporated the keywords to the different elements of your site, it is good to try searching for your site using the keywords that you used. Evaluate if your website will appear in the top rank pages of search results. If it did, then you successfully completed this simple SEO tip. If your site did not appear then maybe it is time to also manipulate the other aspects of your website or maybe you can go off page. This means that you may try other strategies beyond what you can control in your own webpage.
Another popular SEO tip is by constructing links to other websites that will direct more customers to your site when clicked. An effective strategy that is used is what they call exchange links. From the name itself, you can already understand what this strategy means. All you have to do is to ask permission from other website owners to let you post a link in their site and in return you must also allow them to create their link to your own website. This is a very cost-effective strategy for you don't need to pay the website owner to let you have the privilege to use their site. You just have to offer them with the same privilege.
Websites that are targeting customers that are near their vicinity can also use some local SEO tips. This is to make their site more visible to the internet users who are looking for websites that can provide them with the services they need and at the same time is within their locality. The strategy that can be used is to incorporate their address or the name of the area where their shop is located to the name of their web pages, headings and contents.
And lastly, the most useful and best SEO tip is to make your site's content informative, interesting and suitable to your target customers. This can be achieved by always updating your website's content and by constantly providing something new for your visitors so that they will also take time to return and check your website. Search engines are fond of sites that can give high quality information and services to their visitors.
Search Engine Optimization [http://www.searchengineoptimization.com.sg/] delivers targeted traffic with high conversion rates. SEO [http://www.searchengineoptimization.com.sg/seo.html] your site now.
Many commercial website owners wanted their site to be search engine optimized. If successful in this task, their website can surely attract more visitors and this means higher possibilities to gain new customers and to generate higher income or profits. This is the cycle that most online businessmen want to establish; to gain visitors, make sales, get paid, and earn healthy profits. All these can be achieved through following some basic SEO tips.
One of the most basic SEO tips that are popularly used by a lot of website owners is about the use of keywords. They integrate the right keywords to their website's features like domain name, web address, headings and the site's overall content. However, before doing that, they will first make an extensive research regarding the most used keywords connected to their website's products or services. In this way, they will be able to make a list of the most popular keywords that most internet users search for when using search engines. This will help them decide on what appropriate keywords they should incorporate to their site so as to make it more search engine ready.
When you have already incorporated the keywords to the different elements of your site, it is good to try searching for your site using the keywords that you used. Evaluate if your website will appear in the top rank pages of search results. If it did, then you successfully completed this simple SEO tip. If your site did not appear then maybe it is time to also manipulate the other aspects of your website or maybe you can go off page. This means that you may try other strategies beyond what you can control in your own webpage.
Another popular SEO tip is by constructing links to other websites that will direct more customers to your site when clicked. An effective strategy that is used is what they call exchange links. From the name itself, you can already understand what this strategy means. All you have to do is to ask permission from other website owners to let you post a link in their site and in return you must also allow them to create their link to your own website. This is a very cost-effective strategy for you don't need to pay the website owner to let you have the privilege to use their site. You just have to offer them with the same privilege.
Websites that are targeting customers that are near their vicinity can also use some local SEO tips. This is to make their site more visible to the internet users who are looking for websites that can provide them with the services they need and at the same time is within their locality. The strategy that can be used is to incorporate their address or the name of the area where their shop is located to the name of their web pages, headings and contents.
And lastly, the most useful and best SEO tip is to make your site's content informative, interesting and suitable to your target customers. This can be achieved by always updating your website's content and by constantly providing something new for your visitors so that they will also take time to return and check your website. Search engines are fond of sites that can give high quality information and services to their visitors.
Search Engine Optimization [http://www.searchengineoptimization.com.sg/] delivers targeted traffic with high conversion rates. SEO [http://www.searchengineoptimization.com.sg/seo.html] your site now.
Top 5 Killer Seo Tips For Beginners
By Daisy Graham Jones
SEO is a very difficult to learn and never ending topic for blogger, the more you learn the better you get. In my past 6 months of blogging career believe me every day I learn new SEO tips from one or another blog sites. But what if you have just started, you cannot be very technical in the early stages. So you need to first begin with the ABC of it. And here I am going to teach it to you. Some basic SEO tips that every beginner should learn right away.
1) Catchy Post Titles
This is a very easy to learn SEO tip, make sure whenever you write a new post make the title of the post very catchy and attractive. People would never like to see a post which has a very dull and boring title. Let's take this post as an Example - A Good Title "Top 5 Killer SEO Tips For Beginners" and the boring one "Some SEO Tips." Include some catchy headlining words in the post title. In this case "Top 5 Killer." Whenever you search for anything on Google you get thousands of results, but do you really visit all of them. No, you only visit the one which you think would give the perfect information and would seem to you very catchy.
2) Use Social Media
The main secret for SEO for beginners lies in Social Media. It's not a very complex task and anyone can do this. Use social media, each and every one on which you can get your hands on. Use Facebook, twitter and especially Google+. With the increase in the population on Social Sites than on the streets, target the audience with your brand name where you find more people. It can bring huge traffic to your site and consequently increase your rankings on Search Engines.
3) Linking Pages
The biggest example you can see yourself is if you read Wikipedia. Have you seen how they interlink each and every post on their site within the related posts? That's why their site has such a less bounce rate, i.e. no. of visitors that include just one page view. So, connect your posts within one another and see the results yourself. This tip will keep your audience for more time on your site and will keep the flow on. Include a popular post widget below each and every post of your site or in the sidebar so that people can see it clearly. This will help a lot.
4) Use SiteMaps
Using sitemap can help a lot as it just gives the search engines a map so that they can easily navigate and index each and every page of your site. There are many popular plugins available for WordPress Platform which can help you do this task easily. One of my favorite and the one which I am using right now is SiteMap XML. So go ahead and create a sitemap for site and submit it to Google though the Webmasters Tools Page.
5) Write Guest Posts
This can help you both in getting traffic to your site as well as building some backlinks. The main reason of doing so is since you have just started out; therefor the chances are you might not get a lot of views. So if you write Guest Posts for some big sites you will surely get a backlink through that post and the second is that people might visit your own site from the guest post if they like it. I write occasionally for many blogs and believe me just a single post over there brings considerable amount of traffic to my site.
So these were some basic SEO tips that can help you shoot out your online business if you have just started out.
SEO is a very difficult to learn and never ending topic for blogger, the more you learn the better you get. In my past 6 months of blogging career believe me every day I learn new SEO tips from one or another blog sites. But what if you have just started, you cannot be very technical in the early stages. So you need to first begin with the ABC of it. And here I am going to teach it to you. Some basic SEO tips that every beginner should learn right away.
1) Catchy Post Titles
This is a very easy to learn SEO tip, make sure whenever you write a new post make the title of the post very catchy and attractive. People would never like to see a post which has a very dull and boring title. Let's take this post as an Example - A Good Title "Top 5 Killer SEO Tips For Beginners" and the boring one "Some SEO Tips." Include some catchy headlining words in the post title. In this case "Top 5 Killer." Whenever you search for anything on Google you get thousands of results, but do you really visit all of them. No, you only visit the one which you think would give the perfect information and would seem to you very catchy.
2) Use Social Media
The main secret for SEO for beginners lies in Social Media. It's not a very complex task and anyone can do this. Use social media, each and every one on which you can get your hands on. Use Facebook, twitter and especially Google+. With the increase in the population on Social Sites than on the streets, target the audience with your brand name where you find more people. It can bring huge traffic to your site and consequently increase your rankings on Search Engines.
3) Linking Pages
The biggest example you can see yourself is if you read Wikipedia. Have you seen how they interlink each and every post on their site within the related posts? That's why their site has such a less bounce rate, i.e. no. of visitors that include just one page view. So, connect your posts within one another and see the results yourself. This tip will keep your audience for more time on your site and will keep the flow on. Include a popular post widget below each and every post of your site or in the sidebar so that people can see it clearly. This will help a lot.
4) Use SiteMaps
Using sitemap can help a lot as it just gives the search engines a map so that they can easily navigate and index each and every page of your site. There are many popular plugins available for WordPress Platform which can help you do this task easily. One of my favorite and the one which I am using right now is SiteMap XML. So go ahead and create a sitemap for site and submit it to Google though the Webmasters Tools Page.
5) Write Guest Posts
This can help you both in getting traffic to your site as well as building some backlinks. The main reason of doing so is since you have just started out; therefor the chances are you might not get a lot of views. So if you write Guest Posts for some big sites you will surely get a backlink through that post and the second is that people might visit your own site from the guest post if they like it. I write occasionally for many blogs and believe me just a single post over there brings considerable amount of traffic to my site.
So these were some basic SEO tips that can help you shoot out your online business if you have just started out.
SEO Tips and Tricks That Will Drive Your Site to the Top
Do you spend your time looking for SEO tips online? How do you know which SEO tips to trust? The truth is SEO changes so fast that yesterday's SEO tips are old news by today. To be a competent search engine optimizer you must be one step ahead of the game. Always looking for optimization tips that enhance your sites effectiveness.
There are however some SEO tips that will never change and will always be relevant to your SEO efforts. These free tips will take time but will act as an awesome investment in your business. The SEO tips I am going to share with you today are based on linking strategy.
You see a lot of search engine optimizers or site owners that are new to the industry concentrate all their efforts on building inbound links to their home pages. This is not correct and will dilute your link building effectiveness.
Before I go into how you should build links and where those links should be pointing, I want to make myself clear about what an effective link is. An effective link should come from a relevant page, a page that is based on a subject of a page you are linking to. The more relevant the better. The link must also come from a page with a high Page Rank, this may be difficult at first but will improve as your site builds credibility. Finally a link should also be anchored with your targeted keyword, this will increase your keyword authority.
So where should these links be pointing. Well you should create a page based on one or two targeted keywords. Then you should attempt to create quality links to each page you create. So if you had 50 keywords you wanted to target you would have to create 25 - 30 pages with links going back to all of them. This is what is known as deep linking and will vastly improve your search marketing campaign.
These SEO tips are tips that will never change and tips that if done right will leave you ahead of most competition. The main one to remember is relevance. The more relevant your link the more productive it will be.
As I said at the start of the article, most SEO tips will change and modify as time goes on but relevant, high quality, anchored links deep linking back to your site is something that will not be changing anytime soon.
What Is SEO? Search Engine Optimization
By Chandani Gamage
When you use Google (or any other search engine) to search for a term, have you ever wondered how the websites in the first search results page got there, when there are probably thousands of other competing websites which match your search term? Well, the answer to that question is Search Engine Optimization (SEO). Those first few websites had better SEO than their competitors. So, what is SEO? Simply, it is a marketing strategy used to increase the ranking of a website in search engines.
Some of those websites (such as Wikipedia, Facebook and Microsoft) got to the first search results page without much help from SEO because, their brand names are sufficiently famous to get them listed in the first page. The other websites rely on SEO to get them to the first or second search results page. You may wonder why SEO is so important. Well, users rarely go beyond the first few search result pages when searching for a term. When was the last time you clicked on the fifteenth search results page?
SEO can be done in many ways. The main (and effective) SEO methods are the following:
1) SEO titles, headers and URL addresses
2) Back-linking
3) Writing SEO content
4) The use of multimedia
5) Regular updates
This article will briefly touch on each of these SEO techniques. Each of these techniques will be described in detail in subsequent articles.
SEO titles, headers and URL addresses
The title of a webpage is different from its heading. The title is displayed on the 'tab' of that webpage while the heading is displayed in the webpage itself. When you enter a search term (known as the keyword), the search engine tries to find websites whose title, heading and URL address matches the given keyword. If the title, heading or the URL address of a website matches your keyword, then that website is given a higher ranking than others. For example, if the keyword you entered is "phoenix", a website having the URL address: "http://www.phoenix.com" is given a higher ranking than a website having the URL address: "http://www.mystical_birds.com".
Back-linking
When you visit a website, you will usually see several hyperlinks linking that website to other websites. These links are known as back-links. Wikipedia is a good example for back-links. All the reference websites are listed at the bottom of a Wikipedia article. These hyperlinks (at the bottom of an article) are back-links of the respective reference websites. Back-links help to increase the ranking of a website. Generally, the more back-links a website has, the higher its ranking.
Writing SEO content
Search engines try to match the entered keyword with the content of websites. For example, if your keyword is "golf player", the search engine will search for articles having the term "golf player". However, there will be millions of articles having the term "golf player" in them. The search engine will rank these articles according to the "keyword density" of the articles. Keyword density is calculated by dividing the number of keywords in the article by the total number of words and then multiplying the result by 100.
For example, if a hundred-worded article has the keyword "golf player" repeated twice in it, the article has a keyword density of 2%. Articles having a keyword density of 0.5-2% are generally given the highest ranking.
The use of multimedia
Everybody prefers graphical websites, compared to plain-text websites. The major search engines know this and therefore; they give websites containing multimedia (graphics, videos and flash applications) a higher ranking than other websites.
Regular updates
People have an unquenchable thirst for new information and facts. The major search engines address this need by giving the websites which are regularly updated a higher ranking than other websites.
When you use Google (or any other search engine) to search for a term, have you ever wondered how the websites in the first search results page got there, when there are probably thousands of other competing websites which match your search term? Well, the answer to that question is Search Engine Optimization (SEO). Those first few websites had better SEO than their competitors. So, what is SEO? Simply, it is a marketing strategy used to increase the ranking of a website in search engines.
Some of those websites (such as Wikipedia, Facebook and Microsoft) got to the first search results page without much help from SEO because, their brand names are sufficiently famous to get them listed in the first page. The other websites rely on SEO to get them to the first or second search results page. You may wonder why SEO is so important. Well, users rarely go beyond the first few search result pages when searching for a term. When was the last time you clicked on the fifteenth search results page?
SEO can be done in many ways. The main (and effective) SEO methods are the following:
1) SEO titles, headers and URL addresses
2) Back-linking
3) Writing SEO content
4) The use of multimedia
5) Regular updates
This article will briefly touch on each of these SEO techniques. Each of these techniques will be described in detail in subsequent articles.
SEO titles, headers and URL addresses
The title of a webpage is different from its heading. The title is displayed on the 'tab' of that webpage while the heading is displayed in the webpage itself. When you enter a search term (known as the keyword), the search engine tries to find websites whose title, heading and URL address matches the given keyword. If the title, heading or the URL address of a website matches your keyword, then that website is given a higher ranking than others. For example, if the keyword you entered is "phoenix", a website having the URL address: "http://www.phoenix.com" is given a higher ranking than a website having the URL address: "http://www.mystical_birds.com".
Back-linking
When you visit a website, you will usually see several hyperlinks linking that website to other websites. These links are known as back-links. Wikipedia is a good example for back-links. All the reference websites are listed at the bottom of a Wikipedia article. These hyperlinks (at the bottom of an article) are back-links of the respective reference websites. Back-links help to increase the ranking of a website. Generally, the more back-links a website has, the higher its ranking.
Writing SEO content
Search engines try to match the entered keyword with the content of websites. For example, if your keyword is "golf player", the search engine will search for articles having the term "golf player". However, there will be millions of articles having the term "golf player" in them. The search engine will rank these articles according to the "keyword density" of the articles. Keyword density is calculated by dividing the number of keywords in the article by the total number of words and then multiplying the result by 100.
For example, if a hundred-worded article has the keyword "golf player" repeated twice in it, the article has a keyword density of 2%. Articles having a keyword density of 0.5-2% are generally given the highest ranking.
The use of multimedia
Everybody prefers graphical websites, compared to plain-text websites. The major search engines know this and therefore; they give websites containing multimedia (graphics, videos and flash applications) a higher ranking than other websites.
Regular updates
People have an unquenchable thirst for new information and facts. The major search engines address this need by giving the websites which are regularly updated a higher ranking than other websites.
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